Sometimes just because something
did not quite catch on the first time it was introduced, it does not mean that
it is a failure that is best left behind so as to move on to something new and
better. Perhaps if it were presented again at a later date, it could be in for
a better reception than it did before. Several TV series and films may have had
lackluster releases in their original formats, only to find a solid following
once they are made digitally available on streaming media. Netflix, still the
first name in worldwide digital streaming goodness, has done such to Filipino
film “Through Night and Day.”
According to GMA News, the introduction of “Through Night and Day” from Viva
Films and Octo Arts Films last July 8 has gotten a significant response from
streaming audiences. The reception was even more pronounced than when the film
was originally premiered in Philippine cinemas back in 2018. And with its
sudden surge of popularity in Netflix, the romantic comedy starring Alessandra
de Rossi and Paolo Contis has become a trending topic on the Filipino corner of
social media since.
Lead actress Alessandra has taken
note of the new appreciation for her tandem project with Paolo, and has stated
as much on her post on Twitter. “#throughnightandday is still trending,” she
wrote in Filipino. “Non-stop thanks for all who recommended and promoted.” She
recalled the lackluster promotional efforts for “Through Night and Day” back in
2018 and opined that it was because she alone was actively hyping it. “It was
because I was promoting it on my own before. I can’t really do that myself…Thank
you again, my heart is melting, thank you for watching!”
Trending pa rin ang #throughnightandday. Walang hanggang pasasalamat sa lahat ng nagrerecommend at nagpropromote. Kasi magisa lang akong nagpromote nyan noon. Di ko naman kaya yun. Ano? Superstar? Char.😂😂😂 Thank you ulit, my heart is melting ❤️🙏🏻❤️ thank you for watching! pic.twitter.com/iXdtDu1DL1— alessandra de rossi (@msderossi) July 13, 2020
The movie plot involves longtime
boyfriend and girlfriend Ben (Contis) and Jen (de Rossi), who decide to
celebrate 13 years of their relationship with a trip to Iceland. There they
face a grueling experience that will test themselves and the bond they have
built between them. Review comments on Netflix have viewers being high praises
for the lead couple and their acting, and emotional commendations of the
ultimately-bittersweet storyline. Thus far, “Through Night and Day” under
director Veronica Velasco has been establishing a spot in the Top 10 Most-Watched
Films for Netflix Philippines, along with “Ang Pangarap Kong Holdap,” another
2018 premiere from MAVX Productions which also starred Paolo Contis.
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