When British actor Daniel Craig
first appeared on the big screen as James Bond in 2006, audiences were
initially skeptical. For a few things he did not quite look like past Agent
007s, being blond and shorter than the average. But he won critics over with
his emotional depth despite playing a reboot of the character that was not yet
quite the suave lady-killer superspy. Fans got to see his evolution from “Casino
Royale” to 2015’s “Spectre.” But all good things come to an end, with Craig
reprising Bond one last time in the franchise’s 25th film which has
its official title known to all.
Now as The Hollywood Reporter tells it, the official “James Bond” website
and social media pages have revealed the first promotional poster for “Bond 25,”
or as been known since late August, “No Time to Die.” The movie itself has both
firsts and lasts for the long-running film series. As stated, it is the swan
song for Daniel Craig’s time as the world’s most famous British secret agent.
It is also the first installment with an American director, Cary Joji Fukunaga,
at the helm. It should be a momentous period in the franchise, which is why the
first poster sort of let fan expectations down.
— Universal PicturesUK (@universaluk) October 5, 2019
Said poster, revealed over the
last weekend, depicts Craig as Bond in the character’s trademark tuxedo,
walking along an old building wall. The title “No Time to Die” is displayed in
an extra-large font that partly obscures Bond’s chest. Some comments on the
Instagram account of Universal Pictures UK expressed disappointment at the
simplified poster design, which was compared to adding type over a photograph
that was barely even modified. It was deemed a far cry from the artistic
treatment given to say, the “Spectre” poster from several years ago.
Poster letdown or not, “No Time
to Die” is still poised to win over fans with its initial plot summary for the
final Daniel Craig Bond starrer. It notes Agent 007 having retired from
intelligence duties in Jamaica, only to accept a request of assistance from his
old CIA contact Felix Leiter. What was a simple rescue of an abducted scientist
instead uncovers a new terrorist mastermind with dark designs for the world,
and who may have connections to the other threats Bond has confronted in his past.
Movie details were shared since June to deflect concerns following an accidental
explosion on set and controversy involving a hidden camera planted in the
studio women’s bathroom.
Daniel Craig is joined in his
last hurrah by regular supporting cast Naomie Harris, Ben Whishaw and Ralph
Fiennes. They are joined by Jeffrey Wright, Rory Kinnear, Lea Seydoux and Rami
Malek. “No Time to Die” premieres on April 2020.
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