CONVERSE Inc. debuts the all new Converse Chuck Taylor All Star II, a contemporary adaptation of the
exemplary Chuck Taylor All Star silhouette, for the first time overflowing with
innovative Nike Lunarlon technology to support the always-on creative
lifestyle. The Converse Chuck Taylor All Star II is ready for more, boasting
the most recognizable exterior attributes of the original Chuck Taylor All Star.
Details include the unique white foxing, rubber toe-cap and statement All Star
patch, while dialing up consumer-led features and benefits to deliver a comfortable
and versatile premium sneaker for Chuck Taylor lovers everywhere.
“The Chuck Taylor All Star is one of the most legendary and
iconic sneakers of all time,” said Jim Calhoun, Converse President and CEO. “The
launch of Chuck II is a ground-breaking moment for Converse as we continue to
move the brand forward through creativity and innovation, ushering in not just
a new sneaker, but a completely new way of thinking.”
Since its debut in 1917, the Chuck Taylor All Star has become
one of the world’s most celebrated sneakers, with fans, artists and musicians
adopting the brand as a badge of creativity and self-expression. In creating
the Chuck II, Converse obsessed over creative spirits around the world joining
them on tour, in concert halls and art studios, on sidewalks and at all-night
parties, and realized they wanted more. The Chuck Taylor All Star II is
designed to meet the demands of the creative lifestyle and is built for the
next generation of self-expression. Now, this beloved classic receives an innovative
refresh, with product enhancements that stay true to the time-honored aesthetic
while also providing modern comfort solutions in a premium execution.
“The Converse Chuck Taylor All Star II is a sneaker that
started with one simple notion: obsession,” said Richard Copcutt, VicePresident/General
Manager of Converse All Star. “We listened and took it to heart that people
love their Chucks and want sneakers that are built to enable them to do more.
The Chuck II is the full expression of this consumer obsession, staying true to
the DNA of the original.”
The Converse Chuck Taylor All Star II delivers:
Innovative features
-
Nike
Lunarlonsockliner for superior full foot cushioning and arch support
-
Foam padded collar and non-slip gusseted
tongue for 360-degree comfort
-
A perforated micro suede liner, for
breathability during extended periods of wear.
Premium details
Constructed from durable premiumcanvas, the exterior of the
Chuck Taylor All Star II elevates the sneaker’s most recognizable features with
premium details including:
-
A
fully embroidered All Star patch
-
On-trend
high foxing
-
Monochrome
matte eyelet
The new
Fall 2015 Converse Chuck Taylor All Star
II sneaker makes its debut on Tuesday, July 28, for a suggested retail
price of Php 3,990 for ox and hi-top at Converse retail stores, select
retailers and online at Converse.com.ph, in the following colors: Black, White,
Red and Blue.
2016-02-29keyun
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